About the Designer - Linda Aristizabal

• The Lost in Wonderland Website
• Instagram - Lost in Wonderland
• Linda's Instagram

What themes or topics spark (what you feel to be) your best work?
I love fantasy, magic, adventure and folklore! Basically anything that sparks imagination (Hence the name of my brand is Lost in Wonderland).

How do you work? Digitally? On paper? AI/iPad with AI or sketchpad?
Since I work in house i have to be able to use many types of media. Be it digital like Illustrator, Photoshop and Procreate, as well as traditional such as watercolour, gauche and colour pencils!

How much of your work actually makes it to publication?
In my personal work I have control over what goes to publication but on my client work I would say 30% of projects get rejected. Sometimes it can be something completely out of my control such as the client has gone in a new direction that season. It would hurt at the beginning of my career but with experience you learn that creativity has no limit and often the new projects that come after look so much better you hardly miss those from the past.